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ASUS "Aggressively" Reducing Graphics Card Prices Across All SKU's

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Summary

Asus is currently reducing graphics card prices across all of their SKUS to the tune of around 25%. 

 

Quotes

Quote

 "But with Asus confirming to us that it "is reducing MSRP aggressively" it means that actual retail pricing can now follow suit, hopefully soon. And it's not just in the cards nobody wants either, such as the Radeon RX 6500 XT—which has remained at, or even below MSRP for much of its life—we're now seeing pricing coming down across a host of different GPUs."

 

My thoughts

With new GPU's around the corner and supply catching up to demand, I can see prices actually being reasonable this summer. Will we see graphics cards actually be available at MSRP prices this fall? I doubt it, but still, things are improving "officially". 

 

Sources

https://www.pcgamer.com/asus-reducing-msrp-graphics-cards/

CPU-AMD Ryzen 7 7800X3D GPU- RTX 4070 SUPER FE MOBO-ASUS ROG Strix B650E-E Gaming Wifi RAM-32gb G.Skill Trident Z5 Neo DDR5 6000cl30 STORAGE-2x1TB Seagate Firecuda 530 PCIE4 NVME PSU-Corsair RM1000x Shift COOLING-EK-AIO 360mm with 3x Lian Li P28 + 4 Lian Li TL120 (Intake) CASE-Phanteks NV5 MONITORS-ASUS ROG Strix XG27AQ 1440p 170hz+Gigabyte G24F 1080p 180hz PERIPHERALS-Lamzu Maya+ 4k Dongle+LGG Saturn Pro Mousepad+Nk65 Watermelon (Tangerine Switches)+Autonomous ErgoChair+ AUDIO-RODE NTH-100+Schiit Magni Heresy+Motu M2 Interface

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There was an ASUS Tuf 3070ti for 650 out the door at Newegg last week. I never in a million years thought it would be ASUS to slash prices first. When is EVGA going to? Why is the FTW3 3070 still $719 when it originally was $569 at launch? EVGA has kind of being bogus recently even though they are often seen as the "saviors" of the pc building space. MSI prices are sky high but that is MSI for you. Gigabyte prices seem to be trending down but gigabyte customer support is god awful. It seems like reference AMD/Nvidia cards/ASUS cards are the way to go for the time being.

CPU-AMD Ryzen 7 7800X3D GPU- RTX 4070 SUPER FE MOBO-ASUS ROG Strix B650E-E Gaming Wifi RAM-32gb G.Skill Trident Z5 Neo DDR5 6000cl30 STORAGE-2x1TB Seagate Firecuda 530 PCIE4 NVME PSU-Corsair RM1000x Shift COOLING-EK-AIO 360mm with 3x Lian Li P28 + 4 Lian Li TL120 (Intake) CASE-Phanteks NV5 MONITORS-ASUS ROG Strix XG27AQ 1440p 170hz+Gigabyte G24F 1080p 180hz PERIPHERALS-Lamzu Maya+ 4k Dongle+LGG Saturn Pro Mousepad+Nk65 Watermelon (Tangerine Switches)+Autonomous ErgoChair+ AUDIO-RODE NTH-100+Schiit Magni Heresy+Motu M2 Interface

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Even before this announcement I was able to get a 3080 TUF V2 for around 925$ (before tax). That's still a rather far fetch from 700$ MSRP, but still..

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Just now, Dracarris said:

Even before this announcement I was able to get a 3080 TUF V2 for around 925$ (before tax). That's still a rather far fetch from 700$ MSRP, but still..

ASUS is the first to the party, it is shocking in my opinion. When I say there was a 650$ TUF 3070ti last week, that was even including shipping etc. Around 700 with tax out the door is actually reasonable considering MSRP is 599. 

CPU-AMD Ryzen 7 7800X3D GPU- RTX 4070 SUPER FE MOBO-ASUS ROG Strix B650E-E Gaming Wifi RAM-32gb G.Skill Trident Z5 Neo DDR5 6000cl30 STORAGE-2x1TB Seagate Firecuda 530 PCIE4 NVME PSU-Corsair RM1000x Shift COOLING-EK-AIO 360mm with 3x Lian Li P28 + 4 Lian Li TL120 (Intake) CASE-Phanteks NV5 MONITORS-ASUS ROG Strix XG27AQ 1440p 170hz+Gigabyte G24F 1080p 180hz PERIPHERALS-Lamzu Maya+ 4k Dongle+LGG Saturn Pro Mousepad+Nk65 Watermelon (Tangerine Switches)+Autonomous ErgoChair+ AUDIO-RODE NTH-100+Schiit Magni Heresy+Motu M2 Interface

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Yay, PR move... when it's obviously all across the board.

 

Things have gone down a lot here, prices still a bit inflated but at least availability is there. Can get a 3080 for 1K delivered tomorrow, 6 in stock at one retailer, most other models availlable too. Graph is funny:

 

image.png

 

Prices haven't been that low basically since the first batch, and availability is pretty much a first

F@H
Desktop: i9-13900K, ASUS Z790-E, 64GB DDR5-6000 CL36, RTX3080, 2TB MP600 Pro XT, 2TB SX8200Pro, 2x16TB Ironwolf RAID0, Corsair HX1200, Antec Vortex 360 AIO, Thermaltake Versa H25 TG, Samsung 4K curved 49" TV, 23" secondary, Mountain Everest Max

Mobile SFF rig: i9-9900K, Noctua NH-L9i, Asrock Z390 Phantom ITX-AC, 32GB, GTX1070, 2x1TB SX8200Pro RAID0, 2x5TB 2.5" HDD RAID0, Athena 500W Flex (Noctua fan), Custom 4.7l 3D printed case

 

Asus Zenbook UM325UA, Ryzen 7 5700u, 16GB, 1TB, OLED

 

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2 minutes ago, Kilrah said:

Yay, PR move... when it's obviously all across the board.

 

Things have gone down a lot here, prices still a bit inflated but at least availability is there. Can get a 3080 for 1K delivered tomorrow, 6 in stock at one retailer, most other models availlable too. Graph is funny:

 

image.png

 

Prices haven't been that low basically since the first batch, and availability is pretty much a first

I don't think it is a PR move at all. I mean it is, but its also true. ASUS Tuf cards for the past two weeks have consistently been the cheapest option even compared to EVGA etc. MSI/EVGA haven't lowered prices a cent 

CPU-AMD Ryzen 7 7800X3D GPU- RTX 4070 SUPER FE MOBO-ASUS ROG Strix B650E-E Gaming Wifi RAM-32gb G.Skill Trident Z5 Neo DDR5 6000cl30 STORAGE-2x1TB Seagate Firecuda 530 PCIE4 NVME PSU-Corsair RM1000x Shift COOLING-EK-AIO 360mm with 3x Lian Li P28 + 4 Lian Li TL120 (Intake) CASE-Phanteks NV5 MONITORS-ASUS ROG Strix XG27AQ 1440p 170hz+Gigabyte G24F 1080p 180hz PERIPHERALS-Lamzu Maya+ 4k Dongle+LGG Saturn Pro Mousepad+Nk65 Watermelon (Tangerine Switches)+Autonomous ErgoChair+ AUDIO-RODE NTH-100+Schiit Magni Heresy+Motu M2 Interface

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9 minutes ago, Kilrah said:

Yay, PR move... when it's obviously all across the board.

It's for sure across the board but Asus was a good chunk cheaper than the others, consistently. When my TUF 3080 was 925$, the next best option was around 1080$.

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57 minutes ago, Needfuldoer said:

"Oh goody, fatter profit margins!"

 

- Miners and scalpers. probably

With 96% of all gpu mining disappearing this summer(june-july) by ETH going proof of stake, the used market should be very interesting.  Source

 

Here is a graph, and when looking at it, keep in mind that all the other coins on this list have a minescule market share compared to ETH, so when miners would switch to them, it would be a flash hyperinflatation, meaning they would make close to 0 $ mining them, however many gpus they have.

Post image

I only see your reply if you @ me.

This reply/comment was generated by AI.

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42 minutes ago, Ryan829 said:

There was an ASUS Tuf 3070ti for 650 out the door at Newegg last week. I never in a million years thought it would be ASUS to slash prices first. When is EVGA going to? Why is the FTW3 3070 still $719 when it originally was $569 at launch? EVGA has kind of being bogus recently even though they are often seen as the "saviors" of the pc building space. MSI prices are sky high but that is MSI for you. Gigabyte prices seem to be trending down but gigabyte customer support is god awful. It seems like reference AMD/Nvidia cards/ASUS cards are the way to go for the time being.

I bought a the TUF 3070Ti one for 1099CDN, and then Canada Computers dropped it to $899 like a day later (instant rebate, so no price match.) It was in stock at the higher price, but sold out at the lower one.

 

 

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12 minutes ago, Origami Cactus said:

With 97% of all gpu mining disappearing this summer(june-july) by ETH going proof of stake, the used market should be very interesting.  Source

Oh good! Maybe I can finally upgrade from my GTX 960. It's fine at 1080, but it really doesn't like 4K or the Vive all that much.

I sold my soul for ProSupport.

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"NVIDIA is so scared of AMDs new RX 6_50 cards taking market share from them they're finally releasing the stockpile of graphics cards they've been holding back from AIB partners to artificially inflate the prices and control the market" - MLID secret sources, probably /s

 

Good to see prices finally start to come down though.

CPU: Intel i7 6700k  | Motherboard: Gigabyte Z170x Gaming 5 | RAM: 2x16GB 3000MHz Corsair Vengeance LPX | GPU: Gigabyte Aorus GTX 1080ti | PSU: Corsair RM750x (2018) | Case: BeQuiet SilentBase 800 | Cooler: Arctic Freezer 34 eSports | SSD: Samsung 970 Evo 500GB + Samsung 840 500GB + Crucial MX500 2TB | Monitor: Acer Predator XB271HU + Samsung BX2450

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2 hours ago, Ryan829 said:

There was an ASUS Tuf 3070ti for 650 out the door at Newegg last week. I never in a million years thought it would be ASUS to slash prices first. When is EVGA going to? Why is the FTW3 3070 still $719 when it originally was $569 at launch? EVGA has kind of being bogus recently even though they are often seen as the "saviors" of the pc building space. MSI prices are sky high but that is MSI for you. Gigabyte prices seem to be trending down but gigabyte customer support is god awful. It seems like reference AMD/Nvidia cards/ASUS cards are the way to go for the time being.

This sounds a lot like a PR move, an Asus TUF 3070Ti is still over $900 on newegg, and a Asus TUF 3080 OC is still over $1200, if they "aggressively" lowered prices then it would be much closer to MSRP.

And to be fair EVGA has kept their prices lower than most through the shortage, I don't have a microcenter so EVGA was the only way I managed to get a 3070Ti. I wanted a 3080 but it seems those are rare now because of the 3080 12GB.

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22 minutes ago, Blademaster91 said:

This sounds a lot like a PR move, an Asus TUF 3070Ti is still over $900 on newegg, and a Asus TUF 3080 OC is still over $1200, if they "aggressively" lowered prices then it would be much closer to MSRP.

And to be fair EVGA has kept their prices lower than most through the shortage, I don't have a microcenter so EVGA was the only way I managed to get a 3070Ti. I wanted a 3080 but it seems those are rare now because of the 3080 12GB.

The 3070ti is 700 at newegg. It is over 900 right now because it is out of stock and being sold by third party sellers only 

CPU-AMD Ryzen 7 7800X3D GPU- RTX 4070 SUPER FE MOBO-ASUS ROG Strix B650E-E Gaming Wifi RAM-32gb G.Skill Trident Z5 Neo DDR5 6000cl30 STORAGE-2x1TB Seagate Firecuda 530 PCIE4 NVME PSU-Corsair RM1000x Shift COOLING-EK-AIO 360mm with 3x Lian Li P28 + 4 Lian Li TL120 (Intake) CASE-Phanteks NV5 MONITORS-ASUS ROG Strix XG27AQ 1440p 170hz+Gigabyte G24F 1080p 180hz PERIPHERALS-Lamzu Maya+ 4k Dongle+LGG Saturn Pro Mousepad+Nk65 Watermelon (Tangerine Switches)+Autonomous ErgoChair+ AUDIO-RODE NTH-100+Schiit Magni Heresy+Motu M2 Interface

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1 hour ago, Senzelian said:

This probably won't apply to Europe for now. Yaaaay.

The $925 before tax for the TUF 3080 OC V2 I payed in Europe, just converted the local currency to USD.

51 minutes ago, Blademaster91 said:

This sounds a lot like a PR move, an Asus TUF 3070Ti is still over $900 on newegg, and a Asus TUF 3080 OC is still over $1200, if they "aggressively" lowered prices then it would be much closer to MSRP.

I bought exactly this card last week at 925$ before tax.

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2 hours ago, Ryan829 said:

I never in a million years thought it would be ASUS to slash prices first.

Asus was not the first. I grabbed a Zotac 3080 for around 900 dollars just over a week ago.

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34 minutes ago, Forbidden Wafer said:

*Checks GPU prices*
*Nope, they're still insane. Maybe in another 3 months*

What do you consider insane? I think 100 ish over MSRP isn't "ideal" but it's not "insane". 

CPU-AMD Ryzen 7 7800X3D GPU- RTX 4070 SUPER FE MOBO-ASUS ROG Strix B650E-E Gaming Wifi RAM-32gb G.Skill Trident Z5 Neo DDR5 6000cl30 STORAGE-2x1TB Seagate Firecuda 530 PCIE4 NVME PSU-Corsair RM1000x Shift COOLING-EK-AIO 360mm with 3x Lian Li P28 + 4 Lian Li TL120 (Intake) CASE-Phanteks NV5 MONITORS-ASUS ROG Strix XG27AQ 1440p 170hz+Gigabyte G24F 1080p 180hz PERIPHERALS-Lamzu Maya+ 4k Dongle+LGG Saturn Pro Mousepad+Nk65 Watermelon (Tangerine Switches)+Autonomous ErgoChair+ AUDIO-RODE NTH-100+Schiit Magni Heresy+Motu M2 Interface

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Just now, That Franc said:

Asus was not the first. I grabbed a Zotac 3080 for around 900 dollars just over a week ago.

How is it? Heard mixed things about Zotac. 

CPU-AMD Ryzen 7 7800X3D GPU- RTX 4070 SUPER FE MOBO-ASUS ROG Strix B650E-E Gaming Wifi RAM-32gb G.Skill Trident Z5 Neo DDR5 6000cl30 STORAGE-2x1TB Seagate Firecuda 530 PCIE4 NVME PSU-Corsair RM1000x Shift COOLING-EK-AIO 360mm with 3x Lian Li P28 + 4 Lian Li TL120 (Intake) CASE-Phanteks NV5 MONITORS-ASUS ROG Strix XG27AQ 1440p 170hz+Gigabyte G24F 1080p 180hz PERIPHERALS-Lamzu Maya+ 4k Dongle+LGG Saturn Pro Mousepad+Nk65 Watermelon (Tangerine Switches)+Autonomous ErgoChair+ AUDIO-RODE NTH-100+Schiit Magni Heresy+Motu M2 Interface

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38 minutes ago, Ryan829 said:

The 3070ti is 700 at newegg. It is over 900 right now because it is out of stock and being sold by third party sellers only 

I haven't found any pricing history for the 3070Ti TUF, pc partpicker doesn't list anything for it, and I think the only reason AIB's would be dropping prices now is because of RTX 4000 series cards.

10 minutes ago, Dracarris said:

I bought exactly this card last week at 925$ before tax.

Thats still way too much for a 3080, imo. A 3080 12gb ROG strix is $1200 on newegg and sold by newegg.

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43 minutes ago, Ryan829 said:

What do you consider insane? I think 100 ish over MSRP isn't "ideal" but it's not "insane". 

6500XT MSRP = 200 USD
On a local store = 2000 BRL *  0.21 (USD/BRL) = 420 USD - 130 USD (taxes+shipping) = 290 USD

Basically 50% over MSRP

 

6800XT MSRP = 700 USD
On a local store = 8500 BRL *  0.21 (USD/BRL) = 1785 USD - 490 USD (taxes+shipping) = 1295 USD

85% over MSRP

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4 hours ago, Ryan829 said:

I don't think it is a PR move at all. I mean it is, but its also true. ASUS Tuf cards for the past two weeks have consistently been the cheapest option even compared to EVGA etc. MSI/EVGA haven't lowered prices a cent 

Just like MSRP meant nothing when prices went up they mean nothing when going back down. Market prices rose, so manufacturers rose the MSRPs so there isn't such a massive discrepancy. Now market prices are falling, Asus saw that and are just taking the opportunity to be the first to announce a "drop in MSRP". In reality they have nothing to do with it, at least not other than maybe having more available supply than others, but if prices on Asus cards goes down it will inevitably go down on others too.

F@H
Desktop: i9-13900K, ASUS Z790-E, 64GB DDR5-6000 CL36, RTX3080, 2TB MP600 Pro XT, 2TB SX8200Pro, 2x16TB Ironwolf RAID0, Corsair HX1200, Antec Vortex 360 AIO, Thermaltake Versa H25 TG, Samsung 4K curved 49" TV, 23" secondary, Mountain Everest Max

Mobile SFF rig: i9-9900K, Noctua NH-L9i, Asrock Z390 Phantom ITX-AC, 32GB, GTX1070, 2x1TB SX8200Pro RAID0, 2x5TB 2.5" HDD RAID0, Athena 500W Flex (Noctua fan), Custom 4.7l 3D printed case

 

Asus Zenbook UM325UA, Ryzen 7 5700u, 16GB, 1TB, OLED

 

GPD Win 2

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1 minute ago, Kilrah said:

Just like MSRP meant nothing when prices went up they mean nothing when going back down. Market prices rose, so manufacturers rose the MSRPs so there isn't such a massive discrepancy. Now market prices are falling, Asus saw that and are just taking the opportunity to be the first to announce a "drop in MSRP". In reality they have nothing to do with it, at least not other than maybe having more available supply than others, but if prices on Asus cards goes down it will inevitably go down on others too.

I am excited for people that don't have cards to finally be able to get one if EVGA lowers them. Usually the lower end XC3 cards are generally MSRP+30$ or so

CPU-AMD Ryzen 7 7800X3D GPU- RTX 4070 SUPER FE MOBO-ASUS ROG Strix B650E-E Gaming Wifi RAM-32gb G.Skill Trident Z5 Neo DDR5 6000cl30 STORAGE-2x1TB Seagate Firecuda 530 PCIE4 NVME PSU-Corsair RM1000x Shift COOLING-EK-AIO 360mm with 3x Lian Li P28 + 4 Lian Li TL120 (Intake) CASE-Phanteks NV5 MONITORS-ASUS ROG Strix XG27AQ 1440p 170hz+Gigabyte G24F 1080p 180hz PERIPHERALS-Lamzu Maya+ 4k Dongle+LGG Saturn Pro Mousepad+Nk65 Watermelon (Tangerine Switches)+Autonomous ErgoChair+ AUDIO-RODE NTH-100+Schiit Magni Heresy+Motu M2 Interface

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