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Nvidia’s got interesting ideas for managing the silicon shortage, and their latest tactic is to improve supply by making the RTX 3090 obsolete. A bold move – Could it work?

 

 

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This won't change anything for the better. It will only make things worse for people who still wait for their 3080 and 3070 because the chips that could have gone into these cards will now go into the Ti variants, leaving customer hanging.

 

They just release new stuff without fulfilling orders from 9 months (!) ago...

 

As Hardware Unboxed said: "Shameless cash grab". And i fully agree.

 

I'm surprised they even put a price on these. For all we know, everyone will sell it for 200% or more anyway.

If someone did not use reason to reach their conclusion in the first place, you cannot use reason to convince them otherwise.

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i disagree i dont think it looks pretty good. 
seeing how a xx80ti class card these days apparently is well over 1000 bucks. heck even a 1000 bucks would be too much. i thought the same with the 2080ti. the 1080ti was very good value at its MSRP. you cant tell me inflation + pricing of parts (without a pandemic) are the cause of such a price hike. 

and its even more funny seeing how the next generation aka the 4000 series will no doubt have a 4070ti/super as well that no doubt keeps up or even beats the current now 3080ti and that for around 550 making this (3080ti) card even more of a joke. Just like the 2080ti now with the 3070. 

 

the prices should really go back to normal. 

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The 3080ti 'should' have  taken the 3080 place in the MSRP hierarchy, just like previous generations x80ti cards from the1080ti and back.

 

Alas, this outcome was predictable, I 'called it' when the rumors of the 3080ti 1st picked up pace.

Its an unfortunate reality that, since the 20 series, Nvidia has shown a disdain for its customers and has pushed prices to levels that if it were brought up in conversation 10+ years ago our previous selves would laugh it off as conspiratorial nonsense. ofc the mining craze and governments reaction to COVID havnt helped...but regardless this launch MSRP is disgusting.

 

Nvidia had 2 choices. Do what they have always done in the past, place the 3080ti in at the 3080 price, and drop the 3080 price. or do what they have done, place the 3080ti priced between the already overpriced 3080 and the absurdity that is the 3090 price point.

 

Possibly just as disgraceful to Nividas chosen pricing, is the fact enough people are buying them at these prices for Nvidia to get away with it. Its as if we have an entire generation of individuals that lack any money sense and market foresight at all..not at all surprising tbh.

 

For reference back in September 2020 i posted this.

 

On 9/3/2020 at 2:01 PM, SolarNova said:

Historical initial MSRP of the top tier cards are as follows.

Excludes Dual GPU cards and OC'ed specials. (feel free to correct me on anything listed, just provide links as proof... cheers)

 

Launch Year ------- GPU ------------ Price ---- With Inflation

 

2000 --- GeForce 2 Ti --------------- $500 ---- $750

2001 --- GeForce 3 Ti500 -----------$350 ----$515

2002 --- GeForce 4 Ti4600 ---------$400-----$575

2003 --- GeForce FX 5950 Ultra ---$500-----$705

2004 --- GeForce 6800 Ultra -------$500 -----$685

2005 --- GeForce 7900 GTX -------$500 -----$665

2006 --- GeForce 8800 GTX -------$600 -----$770

2008 --- GeForce 9800 GTX+ -----$230 -----$275   (no this isnt a typo)

2009 --- GeForce GTX 285 --------$400 -----$485

2010 --- GeForce GTX 480 --------$500 -----$600

2011 --- GeForce GTX 580 --------$500 ---- $575

2012 --- GeForce GTX 680  -------$500 -----$565

2013 --- GeForce GTX 780 Ti -----$700 -----$775

2015 --- GeForce GTX 980 Ti ---- $650 -----$710

2017 --- GeForce GTX 1080 Ti ----$700 ----$740

2018 --- GeForce RTX 2080 Ti ---$1200 ---$1230

2020 --- GeForce RTX 3090 ------$1500 --- $1500

 

Spot the outliers.

 

Now we can argue and debate about the 3090 being a Titan or not, if it is then fine, but we should then accept that a 3080ti is to release in the future as the 3080 isnt close enough in performance to the 3090 (as per Nvidias release event graphs) to be the top tier gaming card. (all previous gen Titans had a gaming card that was near identical in performance).

As such this leaves Nvidia the chance to either do what they have done in the past, which is release the new x80ti at the same prices as the x80 and drop the x80 price.... or do what they seem more likely to do nowadays and increase the x80ti price to somewhere between the 3080 and 3090, likely $900-$1000.

 

~$700 (in todays currency) are not uncommon as we can see, but above that is unacceptable.

 

Hope this clears up the debate over price.

 

 

As a bonus, i think Steves reaction to it was more realistic.

The 6900, 3090, and 3080 ti are all overpriced (as was the 2080ti) and not recommended.

Spoiler

 

 


 

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.

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During this video and from a couple other hardware websites I hear that the 3090 has an over abundance of VRAM unless you're doing certain tasks that usually include rendering and video editing. What's not discussed are the other VRAM hungry tasks and what those tasks may be. Particularly the growing popularity of VR, texture quality, and whatever other VRAM hungry settings are in games. DLSS is great and can take you so far but it isn't in 100% of games so I think there may still be a reason to look beyond the excuse that DLSS will make up that difference.

 

There's also the question how does the 3080 Ti  compare when you get something like a new generation of VR headset ala Vive Pro 2 with it's 5k res, 120hz screens. Future proofing is something I almost always look at and it seems to be overlooked by a lot of hardware reviews. I'm not trying to sweep the current silicon shortage under the rug, it's a huge factor right now, just trying to normalize what I've always looked for in buying new hardware, assess possible future need as my computer isn't simply a static machine.

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1 hour ago, hollyh88 said:

i disagree i dont think it looks pretty good. 
seeing how a xx80ti class card these days apparently is well over 1000 bucks. heck even a 1000 bucks would be too much. i thought the same with the 2080ti. the 1080ti was very good value at its MSRP. you cant tell me inflation + pricing of parts (without a pandemic) are the cause of such a price hike. 

and its even more funny seeing how the next generation aka the 4000 series will no doubt have a 4070ti/super as well that no doubt keeps up or even beats the current now 3080ti and that for around 550 making this (3080ti) card even more of a joke. Just like the 2080ti now with the 3070. 

 

the prices should really go back to normal. 

We need intel making a great GPU. AMD and nvidia have become way too comfortable and have started overpricing their cards.

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I wonder how much gamers actually care about features like RTX Voice 🤔

 

Also gamers Nexus summed up the 3080 Ti in under 6 minutes

 

3 minutes ago, WolframaticAlpha said:

We need intel making a great GPU. AMD and nvidia have become way too comfortable and have started overpricing their cards.

I'm ok with AMD cashing in a little bit no different than Intel if/when their gpu comes out, for the amount of work they actually had to put in to catch up, I'm actually more willing to support them at higher prices because they want to actually be better. whereas the big green daddy of cards really doesn't care and the 3080 Ti just proves that, if they wanted to compete with the 6900 XT they should have kept it equal price.

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I think recording it so much time before he knew the price really makes this whole review look and feel kinda tone-deaf.... worse was the "reaction" to the price.. But I will give him them the benefit of the doubt, they have a good track record with their editorial.

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This video honestly felt like a blow to LTT's integrity to me.

 

A stark contrast with Gamer's Nexus review. Feels to me like GN is actually consumer focused, while LTT has been who-can-be-the-biggest-bidder focus. Honestly not knowing the price, and selling NVIDIA as a company with a "new and refreshing attitude" leaves me with a really bad taste in my mouth.

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29 minutes ago, Cvet76 said:

They won't care. Linus is just gonna say about how we're hating on them for no reason and that we should just stop being bitter and how it's all just a matter of whatever nonsense he makes up on the next WAN show.

 

What an absolutely terrible approach to a review.

you should stop being bitter

 

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2 hours ago, WolframaticAlpha said:

We need intel making a great GPU. AMD and nvidia have become way too comfortable and have started overpricing their cards.

something something Matrox....

NOTE: I no longer frequent this site. If you really need help, PM/DM me and my e.mail will alert me. 

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I think they uploaded this anyway since they don't want to lose on that launch coverage money! It's a very bad look though, the review doesn't come off well. It's unfortunate that it will become more ammo for your haters to call you out on your integrity.

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roughly 70% price increase and barely 10fps more and Linus here is acting like the second coming of Christ, lmao, they should have waited for the price reveal, there is no way in hell they could ever recommend this and talk positively about nvidia after this, this is just nvidia splitting up existing stock and overcharging the hell out of it.

 

TI cards used to be a sensible upgrade, this just feels like scamming

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uh, damn

 

LMAO if me from the Kepler days could see the GPU market right now he'd be so disappointed, like a 60s kid thinking we'd be in flying cars by the 90s.

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5 hours ago, GabenJr said:

Nvidia’s got interesting ideas for managing the silicon shortage, and their latest tactic is to improve supply by making the RTX 3090 obsolete. A bold move – Could it work?

 

 

Buy NVIDIA RTX 3080 Ti (PAID LINK): Coming soon 🙂

Buy NVIDIA RTX 3090 (PAID LINK): https://geni.us/OqXR

Buy NVIDIA RTX 3080 (PAID LINK): https://geni.us/Si8kya

Buy AMD Radeon RX 6900 XT (PAID LINK): https://geni.us/uVzF

here's a conspiracy theory or theory

i think what others are not getting is that, there would be no 90 in future (might be)

they are going the 2080ti way, i believe the drivers might not be optimized yet or that performance difference is low bcuz new lock for ethereum mining i guess.

 

yeah nvidia wants to keep their market separate the a6000 family and geforce mostly bcuz of 6900xt and completely remove 3090. that 69 or 6900xt right there was completely unexpected blow from amd to nvidia did it work? i would say hell yes!
 

also what's with forza running super well on amd than nvidia i thought 3090 was best in gaming.

 

since 3090 was there which gave nvidia a chance to increase the prices of there quadro cards huh no wonder that increase in the vram from 24gb to 42gb.

or 3090 could be more it might have been the gpu which could top all the amd gpus so that nvidia could remain on TOP, considering nvidia wasn't getting enough leaks from amd from there,nvidia's, spy (not the hollywood ones) in amd company.

 

so i am leaving my theory half bcuz it's raining heavily here now gotta go
in the end i would like to say IT'S JUST A THEORY! A GAME THEORY!! not completed yet tho, oops wrong place.
 

 

 

 

 

 

 

 

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Yeah, this really isn't a good look. It's easy to recommend something that's compared against a product that has piss-poor price-to-performance like the 3090. I don't buy it. I thought it was an iffy purchase at even $999 MSRP, but $1199? Forget it.

 

No matter what you price a product at at MSRP, there will be a markup by scalpers. Bumping it up this much higher will just bump up scalped costs that much. Whether there's a good reason to jack up the price considering raw material shortages or not, it's still a tired look for consumers.

 

I'm just thankful my 3070 can hold me over for at least two generations... the benefit to having a new-gen graphics card now is that you stand the greatest chance of being able to upgrade once supply has normalized relative to demand.... unless that becomes a self-fulfilling prophecy and we see this all over again with the 5000 series/AMD equivalent launch. **knocks on wood**

It's entirely possible that I misinterpreted/misread your topic and/or question. This happens more often than I care to admit. Apologies in advance.

 

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Oh boy. Linus really needs to step back for a moment and look at the bigger picture. Barely a performance uplift for +70% increase of 3080 (at MSRP that won't even be met in real life). Like in what world is that remotely worth it? No brainer my ass. Not even a no brainer at $999, let alone the extortionate $1200.

 

This entire video I feel like would have been different if the crew just waited to learn the price before dumping this video. This is a very poor showing of LTT and I'm not normally disappointed by their videos

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I think framing the comparison against the 3090 instead of the 3080 is fair.

Any system of value will be arbitrary. There is no set, objective, standard against which to measure value. So why not use the 3090?

Enthusiasts value visual performance, scalpers value commodity and miners value revenue stream, all from the same class of item.

 

I think judging the card's value in terms of the next best thing instead of the next worse thing addresses the video at enthusiasts who tend to spend in that direction and thus place their concept of value that way.

 

That NVIDIA slaps the name 3080Ti on it is an arbitrary (albeit logical) decision by them. There is no objective ISO or IEEE standard determining what they have to call it. It is 'made up'.

 

Since there's plenty of review videos going the other way, I think that makes LTTs approach even better. I say good for them.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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