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Nvidia graphics cards suffer shortages and see increased pricing

zMeul

source: http://www.digitimes.com/news/a20151223PD207.html
 

Strong demand for high-end graphics cards especially from China has caused some of Nvidia's graphics cards to suffer from shortages, which has boosted their average pricing by 15%, benefiting Nvidia, Colorful, Galaxy and Asustek Computer's profitability, according to sources from the upstream supply chain.

China is the largest graphics card market worldwide and its graphics card shipments have seen decreases at a much slower pace than expected in 2015 because of increasing demand from the gaming market and Internet cafes.

The largest graphics card player worldwide Palit Microsystems, which also runs a graphics card sub-brand Galaxy, is expected to ship over eight million graphics cards in 2015 with Asustek Computer coming in second with 4.6-4.8 million units. Gigabyte Technology and Micro-Star International (MSI) are expected to ship 3.2 million units each.

As for the China market, Colorful will be the largest graphics card vendor, followed by Galaxy and Asustek.


side note: wait .. GALAX / GALAXY is a subsidiary of Palit? I didn't knew that  :o

 

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although it is not 101% clear, the price increase might be spread world-wide and not limited to chinese market

I suspect it will be about two months until Jon Peddie Research (JPR) will publish their 2015 Q5  market analysis and will see exactly what changed year-to-year in discrete graphics shipments

 

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on a relevant note, GigaByte just landed a deal with nVidia to distribute Quadro based cards in China: http://www.digitimes.com/news/a20151223PD202.html

 

The sources pointed out that demand for professional graphics in segments such as industrial machines, animation/gaming, architecture, advertising, multimedia, web development, photography and printing has been growing in China.
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If they are indeed raising prices like that (im not sure if it's globally or just China) then AMD is gonna just look better at their price point. It's silly to go with Nvidia if the 15% price hike is true.

Do you even fanboy bro?

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amd has gotta cash in on this

how exactly is that since the demand is for nVidia cards ?!

sure, if nVidia can't deliver enough cards to satisfy the market, then and only then, AMD will bank on this

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how exactly is that since the demand is for nVidia cards ?!

sure, if nVidia can't deliver enough cards to satisfy the market, then and only then, AMD will bank on this

Increased prices I meant. They could reel'em in, especially with the Fury and Fury X.

Check out my guide on how to scan cover art here!

Local asshole and 6th generation console enthusiast.

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or they need to raise prices to help make up the shortfall from the samsung lawsuit.

and potential sales ban

The Vinyl Decal guy.

Celestial-Uprising  A Work In-Progress

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If they are indeed raising prices like that (im not sure if it's globally or just China) then AMD is gonna just look better at their price point. It's silly to go with Nvidia if the 15% price hike is true.

 

They'll look better but I doubt it will change anything. Nvidia has such a stranglehold on the dedicated GPU market they would need another FX series and AMD would need another 9x00 (the original, not the HD 9x00) in order for it to really do much, if even that would cause a shift.

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and potential sales ban

 

I doubt that will happen. It's pretty rare that these things actually result in outright bans. Nvidia will settle out of court if they have to to avoid that.

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Increased prices I meant. They could reel'em in, especially with the Fury and Fury X.

apples and oranges

if people demand oranges they're not even looking for apples - only when there are zero oranges left they'll be looking for something else

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amd has gotta cash in on this

But they are having hard times sourcing HBM for Fury X...

ƆԀ S₱▓Ɇ▓cs: i7 6ʇɥפᴉƎ00K (4.4ghz), Asus DeLuxe X99A II, GT҉X҉1҉0҉8҉0 Zotac Amp ExTrꍟꎭe),Si6F4Gb D???????r PlatinUm, EVGA G2 Sǝʌǝᘉ5ᙣᙍᖇᓎᙎᗅᖶt, Phanteks Enthoo Primo, 3TB WD Black, 500gb 850 Evo, H100iGeeTeeX, Windows 10, K70 R̸̢̡̭͍͕̱̭̟̩̀̀̃́̃͒̈́̈́͑̑́̆͘͜ͅG̶̦̬͊́B̸͈̝̖͗̈́, G502, HyperX Cloud 2s, Asus MX34. פN∩SW∀S 960 EVO

Just keeping this here as a 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They're already overpriced

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That's just how it works for any product, high demand and low supply means higher prices. 

"Graphics and gameplay are not mutually exclusive."


"Nvidia, AMD, Intel, or whatever company out there has only one end goal and that is PROFIT.


If you think these companies exist for any other reason you're gonna be disappointed my dear. CAVEAT EMPTOR"

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They're already overpriced

Overpriced would mean nobody will buy them.  An item is worth as much as people will pay for them, hence not overpriced as they are selling more than they can actually make!

QUOTE ME IN A REPLY SO I CAN SEE THE NOTIFICATION!

When there is no danger of failure there is no pleasure in success.

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Why is this news.

This happens all the time to any company

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apples and oranges

if people demand oranges they're not even looking for apples - only when there are zero oranges left they'll be looking for something else

Actually if a store has no oranges but only apples in the fruit stash you would get them right? Product substitutes man.

Let's not forget that AMD sells the same product category (graphic cards) so it's not even a substitute! This makes your analogy a false one, a more appropriate one would be: " if you are looking for a specific brand of oranges".

If you want to reply back to me or someone else USE THE QUOTE BUTTON!                                                      
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Why is this news.

This happens all the time to any company

We did also place Fury and Skylake shortages in the News didn't we.

If you want to reply back to me or someone else USE THE QUOTE BUTTON!                                                      
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how exactly is that since the demand is for nVidia cards ?!

sure, if nVidia can't deliver enough cards to satisfy the market, then and only then, AMD will bank on this

Because your article tite says that exactly, nvidia cards are suffering shortages;

 

Nvidia graphics cards suffer shortages and see increased pricing

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doesn't mean total drought <_<  

Like we have been seeing in the CPU market since Bulldozer and its variants.....

"We also blind small animals with cosmetics.
We do not sell cosmetics. We just blind animals."

 

"Please don't mistake us for Equifax. Those fuckers are evil"

 

This PSA brought to you by Equifacks.
PMSL

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More good news for amd then.

Rig:Crimson Impaler | CPU: i3 4160 | Cooler: CM Hyper TX3 Evo | Motherboard: Asrock B85M - DGS | RAM: Kingston Hyper X Savage 16GB kit (2x8) DDR3 1600MHZ CL9 | GPU: Asus Radeon R7 360 | PSU: Corsair CX 430 V2 | Storage: HDD WD 1TB Blue | Case: Delux DLC-MG866


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doesn't mean total drought <_<  

no but it means Nvidia isn't currently capable to fully satisfy the demand for their cards and saturate the market.

Gaming PC: Case: NZXT Phantom 820 Black | PSU: XFX 750w PRO Black Edition 80Plus Gold (Platinum) | CPU: Intel Core i5 4690K | CPU Cooler: BE QUIET! Dark Rock Pro 2 | MB: ASUS Sabertooth Z97 Mark S | RAM: 24GB Kingston HyperX and Corsair Vengeance 1866MHz | GPU: MSI R9 280X 3G | SSD: Samsung 840 Evo 250GB | HDD: 9TB Total | Keyboard: K70 RGB Brown | Mouse: R.A.T MMO7

Laptop: HP Envy 15-j151sa | 1920x1080 60HZ LED | APU: AMD A10-5750M 2.5GHZ - 3.5GHZ | 8GB DDR3 1600mhz | GPU: AMD  HD 8650G + 8750M Dual Graphics | 1TB SSHD

 

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how exactly is that since the demand is for nVidia cards ?!

sure, if nVidia can't deliver enough cards to satisfy the market, then and only then, AMD will bank on this

a strong, swift marketing campaign showing similar performance for notably less money  is all that is needed.

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But they are having hard times sourcing HBM for Fury X...

 

Iirc that has been taken cared of long time ago.

The ability to google properly is a skill of its own. 

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amd has gotta cash in on this

This is what we say when literally anything bad happens with Nvidia in the market, still doesnt change anything :/

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