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Man Behind Pop-Up Ads Is Sorry

Victorious Secret
By Victorious Secret
in Tech News
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lead.jpg?naazmy

 

You are forgiven, because there's nothing like the surprise of not knowing if you'll get a popup. Makes life exciting. 

 

 

 

 

Ethan Zuckerman is sorry.

 

Zuckerman, who leads the Center for Civic Media at MIT, says he didn't realize what he was bringing into the world when he wrote the code for the first pop-up ad more than 20 years ago. 

 

He tells the story of how it happened in an exquisite essay about how the ad-based business model came to dominate the Internet—and why it really shouldn't (and what we ought to do about it).

 

It was a way to associate an ad with a user’s page without putting it directly on the page, which advertisers worried would imply an association between their brand and the page’s content. Specifically, we came up with it when a major car company freaked out that they’d bought a banner ad on a page that celebrated anal sex. I wrote the code to launch the window and run an ad in it. I’m sorry. Our intentions were good.

 

http://www.theatlantic.com/technology/archive/2014/08/the-first-pop-up-ad/376053/

 

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So...he decided to Pop-Up and say sorry.

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eh whatever, if he hadn't made the pop up ad, someone else would have made something equally annoying. 

 

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eh whatever, if he hadn't made the pop up ad, someone else would have made something equally annoying. 

 

You mean like those auto-play videos on some tech websites?

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even if he had not, someone would have done it 20 minutes later and spammed the internet with them 

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Pop-up ads aren't as bad as some of the new forms we have got lately, such as flash ads, video ads and full-screen ads. :(

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There is a special place in Hell for you and your creation! :D

I think he should be sent there early for his invention, the same goes with whoever invented lawyers and copyrights

Ketchup is better than mustard.

GUI is better than Command Line Interface.

Dubs are better than subs

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Really its the flashing ads and loud ads that are annoying. Pop ups are not as annoying because it is easy to get rid of.

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I don't like this guy.

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http://www.theatlantic.com/technology/archive/2014/08/advertising-is-the-internets-original-sin/376041/

 

I read the entire essay that the OP article was based on(the link above). I don't hate the guy anymore, I hate all human beings lol.

 

Edit: I don't really get ads anymore except for those websites we all go to but dont like to talk about lol

Ketchup is better than mustard.

GUI is better than Command Line Interface.

Dubs are better than subs

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Honestly the ads weren't that bad, but the ones with sound are bad.

 

Cool he is saying sorry, I sure wouldn't.

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CSGO ADS ARE THE WORST

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This sin cannot be forgiven, there lies a special place in hell for this man.

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Well at least he apologised it doesn't change anything but it's the thought that counts

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You mean like those auto-play videos on some tech websites?

Tweaktown *cough* *cough*:P
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I forgive him. He has Zucker in his last name though.. Hmm.. I'll just direct my hatred towards Zuckerberg instead. problem solved

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Worse still is the App Pop-up trend. Every website seems to have a custom app for their website, which they insist on spamming your mobile browser with, "NO, I do NOT want your app for your website I will only use once this year."

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congratulation you won congratulation you won congratulation you won congratulation you won

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congratulation you won congratulation you won congratulation you won congratulation you won

75-blushing-.png

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