I'm a little surprised Nvidia never made a GTX 960ti.

[Snadzies]

If you look around at bench marks for the GTX 950, 960 and 970 you'll see there is a rather large performance gap between the 960 and 970, but a pretty small gap between the 950 and 960.

It seemed to me like there could have been a nice opportunity for Nvidia to slot something in between the 960 and 970.

 

I suppose the issues with whether they would try to squeeze some more out of the already fully featured 960s GM206 or further cut down a GM204 chip played a roll but I have to imagine the biggest thing was how well the 970 sold.

I suppose when your $330 card is selling so well that people start saying hotcakes sell like 970s there is little need to release something into that $250 window.

[Lays]

2 minutes ago, Snadzies said:

 

I suppose when your $330 card is selling so well that people start saying hotcakes sell like 970s there is little need to release something into that $250 window.

I think this is mostly the reason.

They probably didn't want to hurt sales on the 970 by releasing something in the middle.  They seemed to take over the market with that 970, everybody and their dog has one

[Dabombinable]

2 minutes ago, Snadzies said:

If you look around at bench marks for the GTX 950, 960 and 970 you'll see there is a rather large performance gap between the 960 and 970, but a pretty small gap between the 950 and 960.

It seemed to me like there could have been a nice opportunity for Nvidia to slot something in between the 960 and 970.

 

I suppose the issues with whether they would try to squeeze some more out of the already fully featured 960s GM206 or further cut down a GM204 chip played a roll but I have to imagine the biggest thing was how well the 970 sold.

I suppose when your $330 card is selling so well that people start saying hotcakes sell like 970s there is little need to release something into that $250 window.

Honestly there wasn't much point. As it is the GTX 980 should have been the 970ti, and the 980ti/Titan the 980 and 980ti respectively.

[mikat]

4 minutes ago, Dabombinable said:

Honestly there wasn't much point. As it is the GTX 980 should have been the 970ti, and the 980ti/Titan the 980 and 980ti respectively.

and the titan x an even better card WITH FP64 capabilities

[ShadowCaptain]

I dont think there really is an intermediate chip to go there, other than bastardizing a 970 just to fit a hole in the market

 

nvidia dont really need to care about market share

[Castdeath97]

It's just that they don't want to cannibalise the 970. Even with the r9 380x not enough people go the AMD route to force Nvidia to release the 960Ti sadly, which is a bummer.

[Tagiau]

5 minutes ago, mikat said:

and the titan x an even better card WITH FP64 capabilities

But IIRC, still gets fucked by the titan/black, and the higher end r9 cards.

[MegaDave91]

I don't think it's about closing the gap between their own cards, to be honest. If required to maintain competitiveness then I would doubt any hesitation. 

[Snadzies]

10 minutes ago, Dabombinable said:

Honestly there wasn't much point. As it is the GTX 980 should have been the 970ti, and the 980ti/Titan the 980 and 980ti respectively.

That would have been cool, the first _70ti model.

I think the _70 series is the only one from the _50 to _80 that hasn't had a ti variant yet.

[Ostwind]

54 minutes ago, Lays said:

I think this is mostly the reason.

They probably didn't want to hurt sales on the 970 by releasing something in the middle.  They seemed to take over the market with that 970, everybody and their dog has one

This^

[MMKing]

The 970 was/is selling too well. Nvidia would only be hurting sales of the more expensive GPU, if they released something in the middle. Now if the 960 had been the more popular card, releasing a 960Ti at a premium price would make sense.