RejZoR

Your claim makes no sense. No one just charges premium and everyone's like "yup, all fine". You earn the right to charge premium and EK has always been the premium brand. Guess what, premium brands charge premium prices. People also forgot how copper prices increased through years and how machining specific blocks simply costs more.
 
As for EVGA, do you realize EVGA was actually making the "NVIDIA" branded graphic cards for NVIDIA back in the day and that it was known as brand with toughest PCB's and power delivery circuits? In similar way how Sapphire has been making "Built by ATi" back then. Also your warranty claim makes no sense. Last thing any company wants is for most of their products to be processed through warranty. It's just absolutely worst for business. Either you lower the warranty period and risk people avoiding your products or you raise the warranty to attract customers with longer warranty and ensure most of your sold products survive warranty period without any need for service. This is the best outcome. But if something goes wrong, users have the peace of mind warranty will cover their expensive graphic card and as far as I know EVGA has always correctly dealt with warranty claims and was actually know to be very "pro consumer" oriented.

Your claim makes no sense. No one just charges premium and everyone's like "yup, all fine". You earn the right to charge premium and EK has always been the premium brand. Guess what, premium brands charge premium prices. People also forgot how copper prices increased through years and how machining specific blocks simply costs more.
 
As for EVGA, do you realize EVGA was actually making the "NVIDIA" branded graphic cards for NVIDIA back in the day and that it was known as brand with toughest PCB's and power delivery circuits? In similar way how Sapphire has been making "Built by ATi" back then. Also your warranty claim makes no sense. Last thing any company wants is for most of their products to be processed through warranty. It's just absolutely worst for business. Either you lower the warranty period and risk people avoiding your products or you raise the warranty to attract customers with longer warranty and ensure most of your sold products survive warranty period without any need for service. This is the best outcome. But if something goes wrong, users have the peace of mind warranty will cover their expensive graphic card and as far as I know EVGA has always correctly dealt with warranty claims and was actually know to be very "pro consumer" oriented.

Your claim makes no sense. No one just charges premium and everyone's like "yup, all fine". You earn the right to charge premium and EK has always been the premium brand. Guess what, premium brands charge premium prices. People also forgot how copper prices increased through years and how machining specific blocks simply costs more.
 
As for EVGA, do you realize EVGA was actually making the "NVIDIA" branded graphic cards for NVIDIA back in the day and that it was known as brand with toughest PCB's and power delivery circuits? In similar way how Sapphire has been making "Built by ATi" back then. Also your warranty claim makes no sense. Last thing any company wants is for most of their products to be processed through warranty. It's just absolutely worst for business. Either you lower the warranty period and risk people avoiding your products or you raise the warranty to attract customers with longer warranty and ensure most of your sold products survive warranty period without any need for service. This is the best outcome. But if something goes wrong, users have the peace of mind warranty will cover their expensive graphic card and as far as I know EVGA has always correctly dealt with warranty claims and was actually know to be very "pro consumer" oriented.

EK CEO issued a statement:
 

Let's hope that with EK himself back at the helm that the ship gets righted and those who are due payment are taken care of in a timely manner.

While overclocking almost isn't a thing anymore, to really peak the full potential of components, good cooling is required. I mean, Ryzens will clock themselves as high as they can until they hit 90°C these days. But if you hit those 90°C really quickly, you're leaving a lot of performance on the table. If you can keep it a bit below that limit, it'll perform at its 100%. And it's not really that different with old Ryzens either. If they go near thermal throttle, the boost will slightly decrease, losing maximum potential. So, water cooling still makes sense. Also there is noise. Even AiO's can soak a lot of heat before they need to kick up fans so you have a much more lazy fan curve that's easier on ears.
 
I honestly never understood EK's approach to all the super expensive, super custom "this fits this exact model only" approach to be profitable. I'd understand if they made the best AiO's in the world by building all in one solution with stronger pump and their signature CPU blocks that can fit many CPU's and they'd just be selling extra socket plates to adjust to new ones, basically creating a dominance in AiO segment where everyone's basically the same. But all the super expensive full cover blocks that only fit super expensive motherboards that are bought by 1000 people worldwide, I don't know.
 
Same goes for graphic cards. Too many too specific boards that require too many specific blocks. And when you're talking 500€ a full cover block, I'd then just rather buy a new graphic card instead of squeezing those few extra FPS from old one, noise or not factored in.
 
They really need to narrow down and optimize because they've gone so wide with their offerings I don't think it makes any sense anymore. Best would be to focus on CPU's more as they are much more universal and maybe try to convince graphic card makers to standardize their GPU designs so more universal water cooling could be fitted to graphic cards. Hell, even go as far to make them CPU AiO friendly, so you could just buy 2x CPU AiO and slap one on CPU and another on GPU. That kind of universal approach that would in the end benefit EK too as they wouldn't have to make all the expensive full cover blocks down to specific revisions of a single graphic card from a single graphic card maker.

While overclocking almost isn't a thing anymore, to really peak the full potential of components, good cooling is required. I mean, Ryzens will clock themselves as high as they can until they hit 90°C these days. But if you hit those 90°C really quickly, you're leaving a lot of performance on the table. If you can keep it a bit below that limit, it'll perform at its 100%. And it's not really that different with old Ryzens either. If they go near thermal throttle, the boost will slightly decrease, losing maximum potential. So, water cooling still makes sense. Also there is noise. Even AiO's can soak a lot of heat before they need to kick up fans so you have a much more lazy fan curve that's easier on ears.
 
I honestly never understood EK's approach to all the super expensive, super custom "this fits this exact model only" approach to be profitable. I'd understand if they made the best AiO's in the world by building all in one solution with stronger pump and their signature CPU blocks that can fit many CPU's and they'd just be selling extra socket plates to adjust to new ones, basically creating a dominance in AiO segment where everyone's basically the same. But all the super expensive full cover blocks that only fit super expensive motherboards that are bought by 1000 people worldwide, I don't know.
 
Same goes for graphic cards. Too many too specific boards that require too many specific blocks. And when you're talking 500€ a full cover block, I'd then just rather buy a new graphic card instead of squeezing those few extra FPS from old one, noise or not factored in.
 
They really need to narrow down and optimize because they've gone so wide with their offerings I don't think it makes any sense anymore. Best would be to focus on CPU's more as they are much more universal and maybe try to convince graphic card makers to standardize their GPU designs so more universal water cooling could be fitted to graphic cards. Hell, even go as far to make them CPU AiO friendly, so you could just buy 2x CPU AiO and slap one on CPU and another on GPU. That kind of universal approach that would in the end benefit EK too as they wouldn't have to make all the expensive full cover blocks down to specific revisions of a single graphic card from a single graphic card maker.

That's pretty rough. I always looked at EK with pride since they were the apex of custom cooling and being from small country of Slovenia to make such huge impact on industry, it was quite something. Hearing this stuff is very rough and saddens me that they went this way.

That's pretty rough. I always looked at EK with pride since they were the apex of custom cooling and being from small country of Slovenia to make such huge impact on industry, it was quite something. Hearing this stuff is very rough and saddens me that they went this way.

That's pretty rough. I always looked at EK with pride since they were the apex of custom cooling and being from small country of Slovenia to make such huge impact on industry, it was quite something. Hearing this stuff is very rough and saddens me that they went this way.

That's pretty rough. I always looked at EK with pride since they were the apex of custom cooling and being from small country of Slovenia to make such huge impact on industry, it was quite something. Hearing this stuff is very rough and saddens me that they went this way.

I don't get it how can Germany criminalize USERS for this crap? By what dumb logic? It's not users responsibility to go full Sherlock to figure out if company is screwing them over or not. Users shouldn't be liable at all and Germany as government should prosecute Lamptron in this case. As simple as that.

I don't get it how can Germany criminalize USERS for this crap? By what dumb logic? It's not users responsibility to go full Sherlock to figure out if company is screwing them over or not. Users shouldn't be liable at all and Germany as government should prosecute Lamptron in this case. As simple as that.

Linux has been quite mature for a lot of things, its main issue is still gaming as graphic companies don't really put much effort into it and neither do game studios. Valve's approach of emulation and compatibility hacking/patching is really not the way.
 
It is weird how companies where Windows isn't really needed still insist on it. Is it because of familiarity people have with Windows? I can totally see my work using I don't know, Kubuntu to really go with most vanilla Linux approach. It has almost the same layout as Windows with KDE and all the stuff I run is Java and inside browser anyway which can run on any Linux. Then again, most coworkers aren't even familiar with Windows either so I'm kinda confused why. Is administration of Windows easier than Linux?

Glassdoor
"So transparent you can see real names through the glass!"

Glassdoor
"So transparent you can see real names through the glass!"

Glassdoor
"So transparent you can see real names through the glass!"

Glassdoor
"So transparent you can see real names through the glass!"

Glassdoor
"So transparent you can see real names through the glass!"

Glassdoor
"So transparent you can see real names through the glass!"

Glassdoor
"So transparent you can see real names through the glass!"

Glassdoor
"So transparent you can see real names through the glass!"

Glassdoor
"So transparent you can see real names through the glass!"

Glassdoor
"So transparent you can see real names through the glass!"

Glassdoor
"So transparent you can see real names through the glass!"

Glassdoor
"So transparent you can see real names through the glass!"