MSI's new GTX 970 has popped up on PCCG and it looks... Cheap.

[Dabombinable]

This is not a new card. It has been sold ever since last year.

 

I DO agree that it is cheap, though. It has power delivery issues, as seen in this review: http://www.geeks3d.com/20141209/msi-geforce-gtx-970-4gd5t-oc-review/

I think that most card manufacturers went with the cheaper path when making their GTX 970's, I've had a couple of replacement G1 Gaming with the same problem.

[timory]

Yeah I'll stick with my GTX 970 4G

[AHaskin14]

There's nothing wrong with this. Nvidia made the cards low powered enough that a smaller cooler works just fine.

[Thony]

This... a beauty? Dude... not even close

Guess u dont get sarcasm. Just like Sheldon Cooper.

[virtualTune]

Many budget builds include a windowless case, so the looks really won't matter.

[JAKEBAB]

Just a cheaper variant although i would take this over it http://www.pccasegear.com/index.php?main_page=product_info&cPath=193_1692&products_id=29636it's cheaper and i actually like the look of this i'd probs even consider this even if i didn't have a tight budget.

[hal9001]

Lol $480 in AUS

[ivhyn]

That thing has been out for months

[zacRupnow]

THAT 970 HAS BEEN OUT SINCE THE 970 LAUNCH!

[zacRupnow]

Hahahaha that's hideous.

If it were $40 cheaper than the rest of the 970's I'd buy it. And just make sure it never saw the light of day.

So long, windowed case.

It's not new at all and for your $40 lower mark it'd be awesome, Galaxy has a beautiful 970 (with a backplate) at $307 right now

[patrick1993]

Uhm... this isn't new? 
Has been moths on Amazon (Germany)

http://www.amazon.de/MSI-V316-009R-GeForce-Grafikkarte-DisplayPort/dp/B00OT6G9F6/ref=sr_1_2?ie=UTF8&qid=1429809427&sr=8-2&keywords=gtx+970+msi

[Blackie Sheen]

It looks like crap. OMFG

[NeatSquidYT]

Hmm, looks alright. I think I'll keep my TwinFrozr V one, but this may be nice if I ever SLI (which I won't)

[sgloux3470]

Meh, most cards look tacky as shit.

Especially a few years later as design sensibilities change.

[asim1999]

Looks like a Gigabyte card if they didnt have the logos 

[TroubleKlef]

In terms of design I would rank the best Nvidia coolers as..

 

1. Stock reference cooler

2. G1 Gaming cooler

3. EVGA SSC

.

.

.

then everything else.

[asim1999]

In terms of raw board design it is:

EVGA KINGPIN

ASUS ROG

Gigabyte G1

MSI Twin Frozr 

Asus Strix

Reference card