Facebook Uses AI To Fight Malicious Link 'Cloaking

[Guest]

Source: http://www.tomshardware.com/news/facebook-ai-malicious-link-cloaking,35194.html

 

Facebook announced that it's using AI to decloak malicious content that's masquerading as legitimate advertisements or web pages. These efforts are supposed to help the company make sure bad actors can't evade its reviewers' gazes to mislead or harm the billion-plus people who use its service.

 

Cloaking works by showing Facebook reviewers one thing and displaying another to Facebook end users. The company provided an example in which a link took its reviewers to a recipe site, which doesn't violate its advertising policies or community guidelines, while sending its users to a page for "revolutionary diet pills." Those sites, as well as those for porn, muscle building scams, and other malicious content, do violate Facebook's rules.

 

This creates a problem for Facebook. The company is expected to halt bad actors in their tracks, but it's hard to do that if those tracks are carefully covered. That's why Facebook decided to see behind the invisibility cloak, as it were, and to work with other companies to "find new ways to combat it and punish bad actors." In a blog post, Facebook explained how it improved its processes and how well those improvements have worked

[LienusLateTips]

11 minutes ago, TheBeastPC said:

Source: http://www.tomshardware.com/news/facebook-ai-malicious-link-cloaking,35194.html

 

Facebook announced that it's using AI to decloak malicious content that's masquerading as legitimate advertisements or web pages. These efforts are supposed to help the company make sure bad actors can't evade its reviewers' gazes to mislead or harm the billion-plus people who use its service.

 

Cloaking works by showing Facebook reviewers one thing and displaying another to Facebook end users. The company provided an example in which a link took its reviewers to a recipe site, which doesn't violate its advertising policies or community guidelines, while sending its users to a page for "revolutionary diet pills." Those sites, as well as those for porn, muscle building scams, and other malicious content, do violate Facebook's rules.

 

This creates a problem for Facebook. The company is expected to halt bad actors in their tracks, but it's hard to do that if those tracks are carefully covered. That's why Facebook decided to see behind the invisibility cloak, as it were, and to work with other companies to "find new ways to combat it and punish bad actors." In a blog post, Facebook explained how it improved its processes and how well those improvements have worked

Night theme ^

-nightthemenotabot

[vanished]

14 minutes ago, TheBeastPC said:

Cloaking works by showing Facebook reviewers one thing and displaying another to Facebook end users.

sounds like VW and the emissions issue

[Jito463]

35 minutes ago, JDE said:

Night theme ^

-nightthemenotabot

He's just trying to demonstrate how the cloaking works.  

[LienusLateTips]

2 minutes ago, Jito463 said:

He's just trying to demonstrate how the cloaking works.  

Lol.

 

 

-nightthemenotabot, because I'm a actual person

[Ryujin2003]

10 hours ago, Jito463 said:

He's just trying to demonstrate how the cloaking works.  

Captain, Malware decloaking off the port bow! Helm, DO NOT follow that malicious page redirect!