T-Mobile In Controversy with Blackberry

[ThePointblank]

It all first started with this:

http://crackberry.com/t-mobile-tries-coax-blackberry-users-upgrade-iphone-5s-its-latest-mailer

 

A T-Mobile customer that owns a Blackberry was e-mailed by T-Mobile with an offer to switch to an iPhone. This was forwarded to Crackberry.com by the Blackberry customer, and the end result was a very angry Blackberry community, whom made it very clear to T-Mobile's CEO about their displeasure on Twitter. The end response of this that T-Mobile's CEO responded on Twitter saying he has heard the Blackberry community 'loud and clear' and that he would "work with the team" about BlackBerry:

 

 

Then, Blackberry's CEO, John Chen, on the Inside Blackberry blog weighted in on the issue:

 

 

Late last week, T-Mobile emailed an offer targeting BlackBerry users on its network asking them to switch their BlackBerry devices to a competitor’s smartphone. As we were never told of their plans in advance, I can only guess that T-Mobile thought its “great offer for BlackBerry customers” would be well received. T-Mobile could not have been more wrong.
 

I want to thank our loyal customers for your commitment to BlackBerry. By expressing your outrage directly to T-Mobile ‎through tweets, calls and comments in the media and on blog posts, you sent a powerful message that T-Mobile could not ignore. Your partnership with our brand is appreciated by all of us at BlackBerry, and draws a sharp contrast with the behavior of our longtime business partner.
 

I can assure you that we are outraged too. What puzzles me more is that T-Mobile did not speak with us before or after they launched this clearly inappropriate and ill-conceived marketing promotion.

To the BlackBerry user community, I want to extend our deepest gratitude. Y‎our passion motivates us every day as we navigate our turnaround. And for our loyal customers on the T-Mobile network, know that we have an offer in the works designed especially for you. Watch this space for an update very soon.
 

Finally, to T-Mobile, I would like to remind you that our long-standing partnership was once productive and profitable for both BlackBerry and T-Mobile. I hope we can find a way forward that allows us to serve our shared customers once again. Notwithstanding the current challenge, we remain very excited about BlackBerry’s future.

 

It's clear that BlackBerry wasn't thrilled by T-Mobile's marketing push, or that they even had knowledge of it in advance.

 

The current end result is that as a result of the furor over T-Mobile's marketing blunder, T-Mobile has promised that as an "additional courtesy" to its BlackBerry customers, it will start offering expedited shipping of the devices by Friday:

 

http://www.cbc.ca/news/technology/john-chen-outraged-by-t-mobile-s-anti-blackberry-campaign-1.2543342

 

 

[Assassin]

This is exactly the kind of thing that has dragged Blackberry's name to the dirt. As a T-mobile customer this pisses me off. They were cool with Blackberry as long as they made money. Now it seems is clearly not the same. As a customer I wouldn't be surprised if they come out tomorrow and say fuck the customer we don't need them anymore.