Unable to get into Bootloader

[FourzerotwoFAILS]

I am pulling my hair out right now just trying to install windows 10 or windows 11 onto my upgraded PC. Right now the computer just boots into it's BIOS via the iGPU. I had it booting into the BIOS via my 1080, but now my BIOS just reverts almost any changes back to default. The only change that has managed to stick is the XMP profile for the RAM. Every other setting seems to revert back. I've reseated the memory, tried different memory, tried booting without the 1080, tried with the 1080, tried to enable CSM (but that keeps getting reset), I've tried to not into the Windows 10 bootloader, the windows 11 boot loader, updated the BIOS. I can't seem to get anything to work. 

 

The BIOS does recognize all of my hardware including the Boot USB I've made, but just keeps booting back to the bios. I'm not sure what to do at this point. Here's the video I've followed to make the bootable USB

 

Specs:

CPU: Intel i9 12900k

Mobo: Gigabyte Z690 AORUS ELITE AX ATX LGA1700 Rev 1.4

GPU: Asus ROG STRIX GeForce GTX 1080 8 GB (Plugged into the top PCIE slot)

RAM: G.Skill Ripsaws S5 32 GB DDR5-6000 (plugged into slots A2 and B2)

NVME: Western Digital 1TB WD Blue SN550 NVME Gen 3

NVME: Samsung 970 EVO Plus 2TB

PSU: PowerSpec 850w 80 Plus Gold fully Modular