AsetekDennis

Nice to get response directly from the manufacturer...
 
...but you'll have to forgive me if I remain skeptical until I see some independent reviews with performance numbers.

I'll just allow myself to quote my last post as well  

Feel free to ask more questions - happy to answer  
 

Well I'll leave this gentleman to address this directly as he is an affiliate.
 
 

It would be venting the heat out of the expansion slots, similar to blower style graphics cards.

Im kinda hyped for this, like if they let other oems make their own this could be great, very handy and not that intimidating for newer builders. Give it some flashy RGB and some acrylic and such and we are talking

It's being taken care of right now  

It's being taken care of right now  

I meannnnnnn, I've got two free slots in my case that are going to be unused, I think it'd be nifty if it was priced right.

My question is, not about the product, but why aren't you listed as an industry affiliate on the forum? 

I'm actually getting a few cards to my desk within a few days, will be able to better comment on weight then  
 
So the main weight is carried by the PCI bracket and the inner structure of the card. Shouldn't sag to my knowledge.It's lighter than a normal 2 slot card.
 
It doesn't connect to the PCI slot electrically, but rather there's a PWM controller under the sleeving to the GPU that is then controlled by the onboard header on the GPU. However I could think of a thing or two to use the PCI for electrically 🤪

Initially it's Alienware unique. However, we'll of course listen to AiBs and if we scope an interest in it as a stand-a-lone for DIY, we could probably figure out a way to make that happen (though it would require some sort of limitation, like FE only or similar).
 
Dell / Alienware's testing has showed them the following:
Up to 69% reduction in noise
Up to 20% temp drop
Up to 6% performance increase.
 
More info: https://eu.alienwarearena.com/experiences/alienware-aurora-r11
 
Speaking to the effectiveness, we've found, in-house, that it roughly compares to a 120mm in an open-air setup. Now this all comes down to fan-speeds, test suites etc.
So to be frank, it's hard to give a one-size-fits-all blanket style answer  
 
The RPM blower can scale as you (or the board) wants it to. I believe it ranges from something like a few hundred RPM to around 5000 at the top (which I haven't tried it at... because... 5000 RPM). It's practically not necessary but allows it to run, reasonably, quiet at lower RPM and for someone who just doesn't care about noise levels to go mental 😛 

Pretty much this.
 
Our retention kits are so, that if you tighten the thumbscrews all the way down, the correct amount of force needed for optimal performance is applied to the coldplate.
We do a lot of research on retention mechanisms and how to make sure they apply the correct force to the CPU for optimal heat transfer  
 
Now what can often be an issue is a couple of things:
 
1) TIM / Thermalpaste application is uneven or not providing full coverage
2) Thumbscrews are only "fingertight" or otherwise loose. You're more likely to break the thread of the thumbscrew than to overtighten to the point you break something (don't be stupid, of course)  
3) IHS is simply not level (several YouTube videos show how you can benefit greatly from a perfectly level IHS)
4) Contact between die and IHS can be sub-par (delid) - however, that's less relevant here as the 9900K is a sautered piece
 
Best,
 
Dennis
@AsetekDennis