Like I understand it is for better and lower temperatures and all but like why would anyone spend hundreds of dollars for a custom water loop? I seriously don't understand what is the benefit of spending so much money and time just to get lower temperatures. An NH-D14 would be more than enough to get a 3770K at 4.6 GHz at good temperatures and does anyone today really need anything over 4.6 GHz for a 3770k. Also a CPU is meant to go up to 105 degrees although it is not recommended, is 75 degrees like not good enough? I seriously don't understand why people spend so much money that is completely not necessary. Maybe someone here can explain.