For some time now, educational web service lynda.com has been known for sponsoring various publications. lynda.com offers you a wide variety of online courses to improve your personal skills, mainly in media applications such as web design, photography or video editing. Today, lynda.com closes a hole in their choice of courses by starting to offer a professional course on sponsor integration.

Here's why: If you thought that the creators of a youtube channel with over one million subscribers could maintain a certain degree of professionalism when integrating their sponsors, you were wrong. Many times it has been proven that some people really need to practise. From now on, they will not only be able to better follow their guidelines for the integration, but also report their own experience with the service, which is generally described as decent.

The course covers topics such as "transitioning to the advertisement", "reading your sponsor guidelines right" or "how not to laugh when a rapper's name is in the product name". Especially the lesson on remembering the details of a special offer is expected to serve a high demand. So instead of wondering wether the girl on the lynda.com-logo shaves her legs or not, the sponsorship recipient can now fully focus on advertising the service.