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EVGA Marketing BULLSHIT

iamdarkyoshi

Even EVGA has been sucked into marketing WANK.

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http://www.evga.com/articles/01017/evga-geforce-gtx-1070/

Seriously this kind of nonsense is all over the place. It's so damn annoying.

 

If you are running onmy three watts below the max allowed ATX standard on your GPU (which I know it ISNT) then you have a serious issue with your GPU.

 

Why would anyone buy into this bullshit? Oh right, marketing.

 

This is the kind of nonsense that steers me AWAY from products. Like this:

 

 

GRRR!!

 

Discuss below.

Edited by iamdarkyoshi
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Their just referring to the fan power consumption, it's just them boasting lower power consumption which is always a good thing IMO.

Sergeant, United States Marine Corps

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From a G3258 to dual Xeon E5-2670's

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More power for overclocking from lower power fans... right sure.  Yeah you nailed it already I think - if that actually helps, there's other issues you should be more worried about :D 

 

Not to mention the huge "4x lower power consumption" as if it's the whole card when it's just the fans...

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More efficient fans are better but they are no way going to help you get 100mhz more on your core clock. They aren't even related to the GPU power delivery.

ƆԀ S₱▓Ɇ▓cs: i7 6ʇɥפᴉƎ00K (4.4ghz), Asus DeLuxe X99A II, GT҉X҉1҉0҉8҉0 Zotac Amp ExTrꍟꎭe),Si6F4Gb D???????r PlatinUm, EVGA G2 Sǝʌǝᘉ5ᙣᙍᖇᓎᙎᗅᖶt, Phanteks Enthoo Primo, 3TB WD Black, 500gb 850 Evo, H100iGeeTeeX, Windows 10, K70 R̸̢̡̭͍͕̱̭̟̩̀̀̃́̃͒̈́̈́͑̑́̆͘͜ͅG̶̦̬͊́B̸͈̝̖͗̈́, G502, HyperX Cloud 2s, Asus MX34. פN∩SW∀S 960 EVO

Just keeping this here as a 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the real benefit to better fans is obviously more airflow with lower noise, lower temps, etc. but not they wouldn't draw attention to that - they pull the bullshit to put front and centre and let the real benefits fall by the wayside.  Not that they're unique in doing this though - don't think for a second I'm just ripping on EVGA - I've seen so much misleading advertising in the tech space it's not even funny.  It's perhaps more rampant than accurate ads even.

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Now all we need is a chart showing the amount of VRAM with 1 bar at like 4 GB and one at 6 GB, but the x axis is brought up to like 3.5 so the 6 looks like 10 times larger than the 4....

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At the very least they could be more upfront about this. Or something that has actual results. Their slogan could be:

 

Less power on the fans = More power for all these LED's we're jamming in there!

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Oh shit, Brand A? Fuck those guys, I'll never get a Brand A GPU.

 

Also: "Above test conducted with both fans set to the same acoustic level" So just find a GPU with better quality, quieter fans, and run them at 5x the RPM of your fans to make them as loud = profit?

"Oh wow, it's using way more power at a way higher RPM that's equally as loud as our low RPM because our fans aren't as good"

 

 

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Despite my complaints, I don't even really care that much.  Like I said, I've seen this so often from so many companies, I just ignore it and check actual stats.  Who cares what's on the product page - that's for people who don't want to actually do their homework.  And it's unfortunate that they might get screwed over from time to time but at least ... idk, I wont? :P 

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20 minutes ago, Jacktastic-Mofo said:

Their just referring to the fan power consumption, it's just them boasting lower power consumption which is always a good thing IMO.

But the difference in fan power is less than three watts

 

I would like to see the difference an additional three watts makes on a GPU's OC. Not that the fans even run from the same voltage regulator

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8 minutes ago, iamdarkyoshi said:

But the difference in fan power is less than three watts

 

I would like to see the difference an additional three watts makes on a GPU's OC. Not that the fans even run from the same voltage regulator

well, we should be able to find out... what card do you have right now (I can never keep up with your stuff :P)?

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Oh, so that's why you get higher OC's on watercooling, because you don't have to power the fans!  /s

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2 minutes ago, FloRolf said:

Oh, so that's why you get higher OC's on watercooling, because you don't have to power the fans!  /s

This guy gets it xD 

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I still remember their gt 710 marketing bullshit.

"10x better than integrated graphics" compared to what, pentium 4 iGPU?

 

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3 minutes ago, Ryan_Vickers said:

well, we should be able to find out... what card do you have right now (I can never keep up with your stuff :P)?

well whatever let's consider a hypothetical card: 150 W TDP

Now changing the power limit by 2% will be 3W.  Turn it down 2% and run benchmarks to compare... xD 

What do you guys think you'll see in difference?

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4 minutes ago, Ryan_Vickers said:

well, we should be able to find out... what card do you have right now (I can never keep up with your stuff :P)?

R9 390x with 290x trix cooler

GTX 750Ti with that orange zotiac fan thing

GT 720

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2 minutes ago, herman mcpootis said:

I still remember their gt 710 marketing bullshit.

"10x better than integrated graphics" compared to what, pentium 4 iGPU?

 

Well my GT 720 is better than onboard because triple monitors

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Just now, iamdarkyoshi said:

R9 390x with 290x trix cooler

GTX 750Ti with that orange zotiac fan thing

GT 720

OK so that 390x should be a great example.  What's the power consumption, like 248 W?  So drop the power limit by 1 or 2 % and see how it affects your fps :D 

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3 minutes ago, Ryan_Vickers said:

OK so that 390x should be a great example.  What's the power consumption, like 248 W?  So drop the power limit by 1 or 2 % and see how it affects your fps :D 

How about my brother's liquid cooled 290x? Most TDP

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All these gaming companies cater to the PC Gamers who believe any marketing hype they're fed and wonder why said hype doesn't actually mean much. You could say your hardware runs on quantum materials that give you a 10% edge in performance and if someone doesn't call you out on your BS, everyone will eat it up.

 

I don't really care about marketing, I let the reviewers put their pudding where their mouth is.

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1 minute ago, iamdarkyoshi said:

How about my brother's liquid cooled 290x? Most TDP

Well the lower the efficiency, the less you have to drop the power target to match that 3 W loss and thus the smaller the hit to FPS.

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I like the little footnote: "Above test conducted with both fans set to the same acoustic levels". 

 

 

Which is marketing speak for: "Our fans are so fucking noisy, that we have to run them at 1w (8%) to achieve a comparable noise level to MSI's fans at 12w (100%)"

 

 

 

/joke (kind of anyway)

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2 minutes ago, djdwosk97 said:

I like the little footnote: "Above tested conducted with both fans set to the same acoustic levels". 

 

 

Which is marketing speak for: "Our fan is so fucking noisy, that we have to run it at 1w (8%) to achieve a comparable noise level to MSI's fans at 12w (100%)"

Yeah it's an interesting point actually. It's saying basically that "we can achieve the same levels of noise with much less power"... is that even a good thing? lmao

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15 minutes ago, Ryan_Vickers said:

well whatever let's consider a hypothetical card: 150 W TDP

Now changing the power limit by 2% will be 3W.  Turn it down 2% and run benchmarks to compare... xD 

What do you guys think you'll see in difference?

http://www.3dmark.com/compare/fs/9923199/fs/9923225#

actually ~1.4% in fps and graphics scores. granted, this is a card that cant reach advertised boost clock at stock power limit, so it needs all the watts it can get. even then, there isnt a noticable difference. yeah, tech marketing is just stupid. realize though that most people who buy stuff dont do much research, so this is aimed more for them.

Altair - Firestrike: http://www.3dmark.com/3dm/13945459

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