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Why is the only high refresh rate QD-OLED monitor on the market a wide screen?

Why do you think the only high refresh rate QD-OLED monitor on the market is an ultra wide?
It seems like a odd marketing choice, I can understand only having one skew, that way they can more easily iron out the kinks of this new technology before they scale up production - but why an ultra wide?

 

I would have thought if it was to test for the demand in the market a 16:9 would be a better initial product, that way they're targeting a larger segment of the market - plus 16:9 is often viewed as better for eSports as the extra peripheral pixels aren't really worth the added stress on your computer, plus it kills the ability to reasonable stream.

It seems really weird to me, especially since I think the people most likely to adopt such a new technology would be eSports who will happily live on the bleeding edge for those cleaner high refresh rate frames.

 

Wondering if anyone has any thoughts as to why Dell/Alienware chose to start off with an ultra wide?
Plus how long do you think until we have a 16:9 version available on the market?

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Because people are stupid and think ultra wide is futuristic.

and or , they don't know that eyes can see vertical space as well as horizontal.

thats my theories

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17 minutes ago, Hobgoblin101 said:

Why do you think the only high refresh rate QD-OLED monitor on the market is an ultra wide?
It seems like a odd marketing choice, I can understand only having one skew, that way they can more easily iron out the kinks of this new technology before they scale up production - but why an ultra wide?

 

I would have thought if it was to test for the demand in the market a 16:9 would be a better initial product, that way they're targeting a larger segment of the market - plus 16:9 is often viewed as better for eSports as the extra peripheral pixels aren't really worth the added stress on your computer, plus it kills the ability to reasonable stream.

It seems really weird to me, especially since I think the people most likely to adopt such a new technology would be eSports who will happily live on the bleeding edge for those cleaner high refresh rate frames.

 

Wondering if anyone has any thoughts as to why Dell/Alienware chose to start off with an ultra wide?

Probably because they don't see eSport player buying this monitor in any case.

Heck, despite IPS panels being just as fast as TN, eSport gamers still think TN is the best/fastest. So, meh.

 

Anyways, these companies use market research data. I am sure they know what they are doing, and the fact that this monitor is nearly always sold out, I think they have done a great job. It's not always about targeting the most people possible. It is about simply how many people will buy the monitor at a price point, and how many can be produced. If you can only produce, say, 500 per month, and your demand is 1 million per month... it doesn't help anything. Might as well design a product that will be sold 500 per month, if you get what I am saying.

 

 

17 minutes ago, Hobgoblin101 said:

Plus how long do you think until we have a 16:9 version available on the market?

Once they improve the technology. QD-OLED needs more work before more options are made.

Probably, once production numbers can be higher and a standard RGB sub-pixel layout can be made. That would be a good start.

Until then, this monitor is for entertainment only, and not for those who also do work on their system.

 

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Probably got delayed bc of corona. Higher profit margins possibly bc they can't bring the technology to the mass market and compete with the cheapo prices. Maybe there are TVs that can fill the 16:9 ratio for the time being? Just a few guesses.

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Because eSports member basically still prefer TN panel and don't care on image quality. 

 

Ultrawide is a better aspect ratio from Productivity to Gaming to Entertainment.

 

Also if you need 16:9 aspect ratio, the OLED TV is already an option. 

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I've never nervous to look at anything marketed as a TV, because I'm looking for low latency as well as high frame to frame clarity (no ghosting-inverse, ghosting, slow pixel response). I currently have a LG 27GP850-B, and I've finally gotten to a high enough skill that while playing 'Close Fast Strafes Invincible' on Kovaaks when the target changes directions I can almost see three copies of the target. (In this routine basically just a capsule moving randomly at about UFO screen test speeds, but ofc if you're tracking it perfectly then it switches directions, it's then going at double UFO speeds)

 

So I'm really looking for something that's a big upgrade that I won't really need to do again for a while. I could upgrade to an Asus PG279QM, but it's such a minor upgrade for a high price I'm a lot more keen for QD-OLEDs.

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Yeah was meh to me too on reveal. Maybe they think ultrawide is more sought after and 1440p is a solid middle ground, can see that. Maybe it fit best on current motherglass qho knows.

I also want to see more premium monitor. Eventually with DP 2.0 4K 240Hz will show. Hopefully with RGB sub pixels and strobing. 

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maybe the panel is cut it into 2 big tvs and the leftover is a uw

 

i'm interested in a 27 or 32inch but it's still super niche

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18 hours ago, johnt said:

Maybe there are TVs that can fill the 16:9 ratio for the time being? Just a few guesses.

I feel like people usually don't want tv size monitors. But hey I've been out of touch before.

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4 hours ago, Brian McKee said:

I feel like people usually don't want tv size monitors. But hey I've been out of touch before.

idk you might be right. I'm about to be stupid and potentially buy a 55 or 65 inch C1 OLED if the prices continue coming down a bit. I'll let you know lol

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4 hours ago, Brian McKee said:

I feel like people usually don't want tv size monitors. But hey I've been out of touch before.


I know there are some people down Hardocp who dug massive monitors quite a bit, Kyle included who was using a Samsung 42 incher for a while... it's also a matter of how far away you sit from the panel, obviously.

Me, well... can't see myself going back to widescreen again. Ultrawide it is, the FOV is better for example in COD... I'm seeing more than I would with a typical widescreen down that game on the side edges of the screen. It's like two monitors side by side, the wider the better... no moving head around to vertical areas of the panel, things stretched just makes a better balance IMO.

It's one of those things you have to use to get a better comprehension of.

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On 7/4/2022 at 9:41 AM, Hobgoblin101 said:

Why do you think the only high refresh rate QD-OLED monitor on the market is an ultra wide?
It seems like a odd marketing choice, I can understand only having one skew, that way they can more easily iron out the kinks of this new technology before they scale up production - but why an ultra wide?

 

I would have thought if it was to test for the demand in the market a 16:9 would be a better initial product, that way they're targeting a larger segment of the market - plus 16:9 is often viewed as better for eSports as the extra peripheral pixels aren't really worth the added stress on your computer, plus it kills the ability to reasonable stream.

It seems really weird to me, especially since I think the people most likely to adopt such a new technology would be eSports who will happily live on the bleeding edge for those cleaner high refresh rate frames.

 

Wondering if anyone has any thoughts as to why Dell/Alienware chose to start off with an ultra wide?
Plus how long do you think until we have a 16:9 version available on the market?

Dell choose that spesific size of ultrawide because it's the most efficent size to cut the motherglass into panels. They can get up to 18 displays out of a single motherglass without any wastes by going with 34 inch UW. And that's importnat, because QD-OLED is still a very new technology, and from what I've heard, panel yield isn't great to begin with. The ability to produce so many panels out of a single glass is also the way to compesate for any potential defect youget from the process.

 

Going for a 16:9 would mean having a massive wasted space on the motherglass which added cost to the final product. In the end you may ended up with a 32 inch 1440p, 16:9 that cost closer to two grands than 1600 bucks. 

 

Vincent did explain about it a bit here (4:07)

 

 

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