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Johners

Discord are launching their own games store

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Posted · Original PosterOP

Discord is expanding it's business from being a communication platform for gamers to a platform to buy games. In a post on their blog, Discord have announced a beta version of their store alongside free games with Nitro, a first on Discord programme and a centralised library from all of your installed games.

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Today, we’re slowly rolling out a beta test to about 50,000 of our Canadian players and will be expanding to more over time. These players will see an upgraded version of Discord Nitro that has access to a curated selection of games along with the current subscription perks. They’ll also see a new Discord Store tab in the home screen with individual games for purchase.

 

Nitro Gets B-B-Boosted
For many people like us, you grew up during a time when there were a relatively small amount of games being released. We remember devouring Nintendo Power, PC Gamer, and other various gaming mags to get a sense of the titles coming out. We were always longing for the next best title. Always anxious to get our hands on something fresh.

 

Today, the problem has flipped on its head. There’s an abundance of fantastic games. Fantastic games that we missed. Games that we even purchased but never got around to playing.

We want to give you an easy opportunity to play the golden games you’ve missed and we want to offer an awesome selection. So, we’ve curated some of these golden games and will be adding them to Discord Nitro.

 

We’re excited to offer you the opportunity to catch up with amazing game experiences you might’ve missed and even mix up what you play with your friends from time to time.

 

Beyond Nitro — The Store
You ever been in one of those smaller boutique book shops with recommendations from employees written on little note cards? We love that hands-on personal approach to sharing great content with others. We think this kind of cozy neighborhood book shop vibe would be great for games. It reduces clutter and makes it easier to find what you want.

 

Alongside the upgraded Nitro, we’ll be launching a curated game store experience similar to one of those cozy neighborhood book shops with recommendations about the hottest and newest games from us to you.

 

We’ll be showcasing a variety of titles that we think you’ll like. As the store grows, we’ll rely on our community and our team to make the store feel super personal and focused on games that we genuinely think you’ll enjoy!

 

First On Discord
For our store, we’re excited to announce we’ll be supporting “First on Discord” titles — indie games that we’ve helped bring to life. Supporting indie games pushes the boundary of creative game design and is important to innovation and the long term health of the industry. Of course, we think the games are really cool too!

 

To be very clear, First on Discord games are temporarily exclusive. They’re literally first on Discord — usually 90 days and then the developers can sell anywhere else they want. This beta won’t have any First on Discord titles, but we’ll be showing off some soon!

 

One Convenient Library
One more surprise for today! We know it’s frustrating to have a bunch of game launchers, so we’ll be adding a Universal Library tab to the Discord home screen as well.

 

If you want, Discord can scan your computer for games. Then, you’ll be able to launch any of your games through Discord even if they require another launcher (Discord will boot the other launcher and game). This way, you don’t have to worry about which game boots from where!

A lot of Discord users have suspected something like this would happen for a while now. Outside of selling Nitro subscriptions and user data, they don't currently have a real money maker. I'd personally like to see the Discord platform developed so they can take on Valve and Steam to either get actual improvements to the established leader of PC game distribution or to actually overtake them. The current situation is getting messy as more companies are using their own platforms and launchers, potentially for financial reasons, and Valve aren't doing anything about it. The Steam client sucks and the Store is getting filled with more and more trash.

 

Source: https://blog.discordapp.com/the-discord-store-beta-9a35596fdd4


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What is it with this platforms expanding into this kind of market? Can anyone explain?

Not here to argue, honestly curious.


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1 minute ago, Slottr said:

I LOVE the business model theyre going for, but damn. We don't need another launcher to run games off of.

Pretty much this, steam would be good enough. But no every game dev most have its own launcher :S .

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My main gripe about discord is it's speed,TeamSpeak never took frames off my games but Discord certainly did. I know everyone here as enthusiast machines, but I don't want my PC losing frames because discord is running. 


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I guess Steam will be killing Discord soon


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I'm cool with somebody who has no exclusive games backing the system getting into this market. That's really my main issue with Origin, uPlay, etc.

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4 minutes ago, themaniac said:

I guess Steam will be killing Discord soon

Eh, Valve's attempt at copying Discord is pretty poorly executed, so I doubt that. It's more likely that Discord will bankrupt themselves by chasing unobtainium by creating their own game-store -- there have been a billion attempts at such already and most of those attempts have just slowly disappeared into the night.


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11 minutes ago, WereCatf said:

Eh, Valve's attempt at copying Discord is pretty poorly executed, so I doubt that. It's more likely that Discord will bankrupt themselves by chasing unobtainium by creating their own game-store -- there have been a billion attempts at such already and most of those attempts have just slowly disappeared into the night.

I think all we really want is a rock solid stable collaboration platform streamlined for gamers.

 

Discord is doing an okay job, but I think they should focus on network and application stability, less on expanding their horizons for things we don't want from them.


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47 minutes ago, Johners said:

Discord is expanding it's business from being a communication platform for gamers to a platform to buy games. In a post on their blog, Discord have announced a beta version of their store alongside free games with Nitro, a first on Discord programme and a centralised library from all of your installed games.

A lot of Discord users have suspected something like this would happen for a while now. Outside of selling Nitro subscriptions and user data, they don't currently have a real money maker. I'd personally like to see the Discord platform developed so they can take on Valve and Steam to either get actual improvements to the established leader of PC game distribution or to actually overtake them. The current situation is getting messy as more companies are using their own platforms and launchers, potentially for financial reasons, and Valve aren't doing anything about it. The Steam client sucks and the Store is getting filled with more and more trash.

 

Source: https://blog.discordapp.com/the-discord-store-beta-9a35596fdd4

I can't see them ever taking over steam which is already so established. I mean you can talk smack about steam all day long but they have so much experience in the industry they won't be getting taken over so easily. Making a game hub aint easy 


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Razer and now Discord? What's wrong with Steam, exactly?


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14 minutes ago, Jon Jon said:

Discord is doing an okay job

Can't comment on that, since I don't use Discord, but I'll take your word for it :)


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To me Discord crossed the "getting too big for their own good" point earlier this year, and this only confirms it. People go to Discord for a gaming communication solution. It will be tough for them to expand that into other areas, if not driven by the users in the first place.


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30 minutes ago, WereCatf said:

Eh, Valve's attempt at copying Discord is pretty poorly executed, so I doubt that. It's more likely that Discord will bankrupt themselves by chasing unobtainium by creating their own game-store -- there have been a billion attempts at such already and most of those attempts have just slowly disappeared into the night.

Valve should probably just buy Discord. It'd be cheap. Discord is pretty broke and they clearly don't have a monetization scheme that's looking viable.

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1 minute ago, Taf the Ghost said:

Valve should probably just buy Discord.

It is possible that just getting someone to buy them off after they've grown in popularity and amassed a sizeable community with their free-as-in-beer services has always been the long-term plan. It's what quite many startups try to do, with varying levels of success. The game-store could just be an attempt at keeping the boat afloat until someone shows up at the door with a suitcase full of dosh. No way of knowing for sure, though.


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So let me get this straight. People want always more competition, but when it comes to games, competition is bad if  it means having one more launcher? Best let Steam dictate the terms for all games, dictate DRM and be the only launcher that exists.

Just launch the damn game through steam. 


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8 minutes ago, Bouzoo said:

So let me get this straight. People want always more competition, but when it comes to games, competition is bad if  it means having one more launcher?

Competition, when it comes to games, generally means exclusive games that aren't available on any other store and/or even another platform. That's not the kind of competition that is of any benefit to the gamers, only to the companies behind the stores.

 

Also, I find multiple launchers and stores inconvenient; it'd be less inconvenient, if they all used a chat-system that works across all of them, but as things stand, every single system maintains a separate chat-system with separate lists of friends and all.


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3 minutes ago, porina said:

To me Discord crossed the "getting too big for their own good" point earlier this year, and this only confirms it. People go to Discord for a gaming communication solution. It will be tough for them to expand that into other areas, if not driven by the users in the first place.

Discord came up recently in another topic and I went looking. They're broke without a business model to make money from. They need to find someone to buy them.

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12 minutes ago, Bouzoo said:

So let me get this straight. People want always more competition, but when it comes to games, competition is bad if  it means having one more launcher? Best let Steam dictate the terms for all games, dictate DRM and be the only launcher that exists.

Just launch the damn game through steam. 

People want competing Game Companies. They don't want competing Roads. Steam, the Launcher, is viewed more like a utility than a company. However, from Game Publishers, Steam just looks like an item that costs them money. The Industry & the Consumer have a very different view of Steam.

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22 minutes ago, Taf the Ghost said:

People want competing Game Companies. They don't want competing Roads. Steam, the Launcher, is viewed more like a utility than a company. However, from Game Publishers, Steam just looks like an item that costs them money. The Industry & the Consumer have a very different view of Steam.

 

27 minutes ago, WereCatf said:

Competition, when it comes to games, generally means exclusive games that aren't available on any other store and/or even another platform. That's not the kind of competition that is of any benefit to the gamers, only to the companies behind the stores.

 

Also, I find multiple launchers and stores inconvenient; it'd be less inconvenient, if they all used a chat-system that works across all of them, but as things stand, every single system maintains a separate chat-system with separate lists of friends and all.

There are many things that don't work between them and I hate it, but I still want more choices where to buy games from. Who is to say Steam won't dictate more than their usual 30% cut on sell prices, and raise the game prices in general. Dictate their terms under which the game sell? Further push their unfair pricing policies? Even more axe their customer support for profits even though it is already far from good. Monopoly is not good in any way. It is the same here. 

Also many people do want more competition for Steam, even here. I've seen it it million times. 


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25 minutes ago, Taf the Ghost said:

Discord came up recently in another topic and I went looking. They're broke without a business model to make money from. They need to find someone to buy them.

Good point... from my perspective as a user, there isn't anything I feel like I need or want to give them money for in its current state, but also recognise they need an income stream. I remain unconvinced that moving to a new service area is the way to do that, but I'm not sure how they could monetise their core service either without alienating their userbase.


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4 minutes ago, porina said:

Good point... from my perspective as a user, there isn't anything I feel like I need or want to give them money for in its current state, but also recognise they need an income stream. I remain unconvinced that moving to a new service area is the way to do that, but I'm not sure how they could monetise their core service either without alienating their userbase.

Discord is a good product, but it comes from a failed game company's internal comms system. The problem is that they want to move into areas that are actually expensive to operate, which means they need a pretty high Revenue stream. They don't have a model for that, but, as I said, they really should be in talks to sell out to Valve. This move might straight up be an effort to push that type of deal forward.

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31 minutes ago, Taf the Ghost said:

However, from Game Publishers, Steam just looks like an item that costs them money. The Industry & the Consumer have a very different view of Steam.

Game developers like steam. It solves a lot of problems for them, it gives them a lot of infrastructure and a platform on which to sell. 

Game publishers are less fond of steam because it reduces the importance of the publisher and it means paying a revenue cut. Normally they put up with it because the increased sales from just being on steam outweighs the revenue cut that goes to Valve. That's why Ubisoft won't pull their games off steam even though they have uplay. Now EA and Bethesda havr decided that long-term they don't want to be reliant on steam even if it means less sales now, fair enough..

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11 minutes ago, Bouzoo said:

 

There are many things that don't work between them and I hate it, but I still want more choices where to buy games from. Who is to say Steam won't dictate more than their usual 30% cut on sell prices, and raise the game prices in general. Dictate their terms under which the game sell? Further push their unfair pricing policies? Even more axe their customer support for profits even though it is already far from good. Monopoly is not good in any way. It is the same here. 

Also many people do want more competition for Steam, even here. I've seen it it million times. 

To add to this we are the PC platform. We are defined by being an open platform where anybody is free to try and innovate. Which means even if I want to launch my own game store I can do so, nobody will stop me. This is what makes PC great, nobody owns the platform. If it were not for this fact Steam would never have been able to rescue PC gaming via digital distribution in the first place and PC gaming would have declined into a tiny niche like people used to predict 15 years ago. Yes this sometimes means that there will be multiple players competing like we have origin, uplay, gog, steam, battlenet and more. Sure it can get messy but people should realize that some stores will die, some will blossom and this is our strength on pc- the best will rise up over time.

 

If we go in the opposite direction we are consoles.

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