Well MSI's x570's were disappoiting. I do agree though, some of the Asus ones are very nice but the rog crosshair viii formula is kinda dumb. The waterblock only cools the VRM and not the chipset. It's also crazy expensive for some odd reason. I personally like the creator of Asus but besides the rumors that I heard about the x570's I only really focused on the MSI ones and Asus a bit. I can't provide more than 300 euros (330 dollars) so that's why I can't really go to the x570. I'll check the b550's though. I've also got a 3700x, not a 3300x.