It also appeared on polish e-retailer website (no delivery date data yet) for 12 499 PLN = 2 936 EUR = 3 299 USD (their pricing is usually very precise):
Pricing is killer. You can buy 2 x 65 inch OLED tv for that amount. I do understand pricy g-sync hdr module, but what I don't understand how they want to make it approachable for more than 0,5% of pc gamers. Please remember that HDR 400/600/1000 cannot be achieved without FALD, so I am wondering why TV manufacturers can achieve it since few years, and pc displays cannot. Maybe they need to dump AUO manufacturer?