Apple albeit stylish are just over inflated PCs, Alienware used to be great before Dell bought them out years ago, now they are just XPS laptops with the alienware logo, also overinflated.
Chromebooks on the other hand were designed with failure in mind, when the Pixel first came around, google knew it wasnt going to do well, a great laptop running their gimpy version of linux, even the slogan said "For what's next" as if they made the pixel as a theory for what they hand in mind down the road.
What amazed me about apple laptops, is that a LOT of people just dont see that they depricate over the years and are just as obelete when they leave the store as their Windows based counterparts. a Macbook Pro 15 from 2008 can still run just as much as a brand new Windows based laptop.
For Alienware, sure you get a high end system, but the build quality is about as great as you would expect from Dell, in the end, you are just paying for the Alienware name and some fancy LED lighting.